Farmers are working hard to not only put food on their table, but also the tables of every Australian family every day. Across the globe farmers are facing unprecedented challenges; climatic conditions, reduced investment, falling commodity prices and raising tariffs and evolving consumer expectations.
Thankful has launched the Thankful4Famers initiative, bridging the gap between brands, consumers and agricultural communities in a unified movement to demonstrate support for Australian farming and rural communities. And raising funds to create sustainable transformational impact.
The Thankful4Farmers initiative aims to celebrate the important and significant contribution of farmers and agriculture to both the economy and culture of Australia. Celebrating the incredible diversity and quality of produce and sharing the stories of those who produce it for us.
Matt Moran is the ambassador for this initiative and with over 30 stellar years in the food industry behind him, a plethora of awards to his name, a handful of best-selling cookbooks under his belt, television presenter on some of Australia’s best loved cooking shows and co-owner of Australia’s most celebrated dining establishments; it’s safe to say that Matt Moran is an Australian food icon. Matt Moran is Thankful4Farmers.
We/Signature Wines are extremely proud to be one of the brand partners in the Thankful 4 Famers initiative. This is a cause that is very close to our hearts and more than ever do the Australian farmers and their communities need our support as they battle through the most crippling drought in decades.
For every case of wine sold we will be donating $50 to this amazing cause, so now you have an even better reason to enjoy that bottle of wine!
To make sure your money is going to farmers in the checkout make sure to enter the code THANKFUL when checking out.
Shop our wines here
For more information visit the Thankful 4 Farmers website.
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